WIN-WIN NEGOTIATIONS  

Everything is going on great with your business: The customer likes you, he likes the product; he seems to be ready to do the deal. But it is called “dealing” for a reason, and it isn’t done until you have negotiated a price and a set of terms that you can both feel good about. Now sales negotiation is the most trouble part. That is where we can help.

Our Win-Win Negotiations is designed for Salespeople to develop important negotiation skills and help both you and your customer through the negotiation process in winning style. This principled approach to negotiating allows you to find solutions that will help you and your customer feeling good about the process during the negotiation phase, because you have both received value in the transaction. This highly interactive class combines discussion, small-group activities, role-plays and personal feedback to help you practice new skills as you learn them. From planning to proposing to bargaining and tactics, we cover it all in a way that will give you the confidence you need to succeed.

Participants will learn to:

• Maximize the effectiveness in strategic, tactical, telephone and face-to-face sales negotiation

• Use the effective negotiation for a long-term value over lowest price

• Keep the customer and maintain collaborative connections during and after difficult negotiations

• Understand customers’ value, price their value, sell their value and negotiate terms and conditions in order to leave less money on the table

• Build customer relationships by creating outcomes to benefit to both parties in a negotiation  

• Eliminate conflict and deadlocks during negotiations

• Change the focus from negotiation tactics to planning and strategy while reinforcing key corporate values

• Focus on interests and issues instead of taking dangerous positions

• Realize that customers are most interested in their own profitability, and how to use that information to effect negotiation outcomes.